search-engine-optimization

Benefits of SEO for Online Businesses

With digitalization in businesses, it has become important for every business owner to have an effective and robust marketing strategy for their website. The digital landscape is continuously changing, but Search Engine Optimization is still a crucial part of the online marketing formula, which you cannot afford to overlook. Without being properly optimized, your business…

Online Reputation Management

Online Reputation Management

What is online reputation management? Reputation is how others see you when they look for you online. Online reputation management or ORM is taking control of the online conversation, the techniques and strategies that ensure people find you when they look on the internet. Online reputation management creates balance, counteracts misleading comments and allows you…

What is SEO

What is SEO?

Search engine optimization or SEO is improving and promoting your website purpose to increase the number of visitors to your website. There are many functions you can do as a marketer to utilize SEO, and this includes the words on your page and how other sites link to your site. SEO is a measure of…