“Get yourself a good content/blog writer.”
We are sure you have heard this before. Probably even a gazillion times over especially when you told people of your plans to be visible online.
Once you have hired your web designer, the next step you should do is to decide what to put on your website. It could be a feature of your brick and mortar location, or a sneak peek of your products and services, or your current promotions. All these have to have words in it, which you probably thought was easy to accomplish.
What you did not know is that whatever you put there, even on your blog page, is what’s going to help rank your website in Google search results. This is the magic of SEO.
You might not know it yet, but Google narrows down your potential customers’ search results based on multiple factors. Google looks at each customer’s search patterns and shows the results found on previously searched items in connection to their current search. The next factor that Google looks at is the proximity of the person searching with the places where what they are searching for is present. Following these two are other factors that might sound technical like user page experience, adds, long-tail keyword searches, and the likes.
There are techniques on how to do it. Strategies include generating the most searched keywords that you can incorporate in your web content and blogs and ensuring that the keywords appear on the title. The frequency of how many times these keywords should appear in your content depending on how long your content is also matters. These are things that are usually overlooked but are very important with digital marketing these days.
Growth99 can give tips and strategies to boost your visibility online. If you are searching for a company that provides a 360-degree solution to your digital marketing needs, from web creation to content and to everything you need online, get on board with us today.
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